Final Style Sheet

Here is the final style sheet that me and my group have decided on. It includes the fonts for the title and body text. The final colour scheme has also been included. We picked these features as they were basic and like the original. The body text font and the white (#FFFFF) will be easy to see against the dark background making it easy to read. 

Christmas...

We broke up from school today and were looking to do some more filming over the holidays but unfortunately all the equipment had been booked out so we decided as a group to just focus on our ancillary tasks. My first basic website drafts will be uploaded in the next couple of posts.

More filming

Me and Luke went to Greenwich for the first time on Wednesday (7/12/11). Gemma was not available to film with us as it was during school time and she had a lesson. We filmed most of the footage of Jamie (Lead boy) by himself on the corner waiting and thinking about his ex-girlfriend. We used two locations the corner and also Jamie walking through the park on top of a hill with the view across London in the background.

Luke setting up the tripod to film Jamie sitting on the corner in Greenwich.

Cast List

A list of people that are going to feature in our music video and the roles they will play. Since creating the cast sheet we have decided Jamie King will play the main male lead and Liam Rose will feature in the band shots playing the bass. Extras are need for the scenes in Bexleyheath when Gemma is shopping with her friends.

First Day of Filming

We start filming today in Bexleyheath. We filmed most of the shots needed of the main girl travelling and running back to the man who is waiting on the corner for her. While filming we added in a prop which was a newspaper, this is because the girl sees the article about the man in the paper and it is this action that makes her want to be with him again. When we begin editing the footage we think it will have a whitewashed effect as it is actually the man's imagination.

Location scouting

We have been location scouting recently, The areas we are planning to are:

• Bexleyheath - as it is a busy local iconic area and an overall great place for Gemma (lead Female) to go shopping with her friends to take her main off her ex - boyfriend Jamie (lead male). 

• Greenwich - The scenes filmed in Greenwich park as it quiet and peaceful around the pond. Perfect for a summer date, and the main viewing area is busy and confusing to rush around when trying to get to a loved one.

We are also going to film the band shots in Woolwich as there is an industrial estate that Gemma found where we are allowed to film. We have chosen as industrial estate as it goes with the bands urban, qwerky, random feel.

Shot List

Here is a very basic shot list including the locations we are planning to use, the equipment and dates.

Target Audience

The target audience for 'The Man Who Can't Be Moved' music video are young adults. Females will listen to the song and watch the music video because of the romantic/ emotional side to the song and maybe wish the band had produced the song about them if they are big fans of 'The Script'. Males could listen and watch the music video because they can relate to being heartbroken and wanting an ex-girlfriend back.
Even though young adults are the main target audience anyone who has had a broken heart can relate to the song and therefore want to watch the music video and listen to the song. So we have taken reception theory into consideration as we have thought about the way the audience will view the video and their emotional response.

Production Schedule

Here is are production schedule for filming our music video. We created one so that we are organised and can pace ourselves, it will also help when meeting deadlines.

Allocation of roles in our group

Equipment Manger: Megan McCarthy

Getting Equipment to Location: Luke Desborough

Director: Luke Desborough

Locations: Megan McCarthy

Casting Director: Gemma Vernon

Costume/Props: Gemma Vernon

Special Effects: Luke Desborough

Style sheet

Here is our first draft of our style sheet, on it there are our choices of colour schemes for the background and text including fonts. We are in the process of creating a style sheet so that all of our ancillary tasks follow the same house style. 

Ancillary Task research

Here i have done some research into The Script's single and album covers as well as thier website homepage and concert promotion. For my ancillary task i am going to create a website and an advert in a music magazine to promote the new single.

Band shots

Band shots are conventional and a very important in a music video. In our music video we will be shot a variety of band shots using different camera angles such as, long and close up shots. The conventional band shot shows the band because it shows the band who have written and recorded the song. We have decided to feature band shots in our music video as i have found they are conventional when a band is creating a music video, plus they will brake up the video to make it more interesting and vary the locations and actors.
 But some bands go against the normal convention and play cameos in the music video. The band 'Boys Like Girls' in the music video for 'Lovedrunk' have conventional bands shots as well as playing roles in the video. The image below is a band shot of 'Paramore' performing during their song 'Decode'.



Genre research

The script are of the Alternative Rock genre. The music got its name 'Alterantive rock' as it is an umbrella term for underground music that started from punk-rock. The gerne emerged in the 1980's from the UK and USA, but the gerne didn't become popular until the 1990's. Alternative rock has a lot of subgernes such as grunge, indie rock and Britpop.
To create the conventional Alternative rock sound the music commonly consists of these instruments: a guitar, bass and drums. We will include bands shots with people playing these instruments in our music video, we will apply genre theory to our music video as we have shots of the band performing .
Some iconic bands that come under the Alternative rock gerne are R.E.M, The Red Hot Chilli Peppers and Oasis.

Cast sheet

Today we created our first draft for our cast list.

The narrative of the song/music video

The song is a love song, so the narrative is easy. We have decided to stay as closely to the lyrics as possble when shooting the music video. To explain the narrative i'm going to use Todorov's narrative theory which includes 5 stages.


1. A state of equilibrium.
The song is about a heartbroken man who wants to reunite with is girlfriend and why doing this he goes back to the place they met hoping to meet her again.


2. A Disruption of that order
There will be shots of the girl out with friends and getting on with her life and not thinking about the man.


3. A recognition that the disorder has occurred
The man has flashbacks of when he was with the girl and they were in a happy relationship. We will use a green screen to create the flashbacks and edit them to black & white to show they are past memories.


4. An attempt to repair the damage
In an attempt to make his wish come true we will show a shot of the man's imagination. The shot will be the girl hearing about the  man waiting on the corner where they met and go running back to him. To show it is the man's imagination we will edit it and give it a whitewash effect.


5. A new equilibrium is made
The man realises it is his imagination. The new equilibrium is now the man knows that it was all his imagination and the girl is leading a happy life without him but he still decides to wait on the corner just in case the girl returns one day.

During Class

Here are some images that were taken during a discussion about the ancillary tasks that we will create. We were also doing some research into locations and getting our presentation ready for our pitch.

Information on song choice

We had lots of song ideas to do a music video. The list below are the choices the group came up with along with the gerne of each song.

• The A Team - Ed Sheeran (folk/soul)
• I Need A Dollar - Aloe Blacc (R&B/soul)
• Everybody's Fool - Evanescence (alternative metal)
• You've Got The Love - Florence And The Machine (indie rock)
• On A Mission - Katy B (dubstep)
• Rocketeer - Far East Movement (alternative hip hop)
• Rolling In The Deep - Adele (soul)
• The Man Who Can't Be Moved - The Script (pop/rock) 

As a group we decided to do a music video for the song 'The Man Who Can't Be Moved' by The Script. This song was decided because it is a love song so it will be easy to create a real plot for the video without coping the original, its a popular song and a choice that everyone in my group liked. We have lots of ideas for the plot and filming locations and are starting to create a mood and story board. Our pitch will take place on the 13th October.

Below is the offical youtube music video for 'The Man Who Can't Be Moved' - The Script.

www.youtube.com/watch?v=gS9o1FAszdk

My first post

I have created this blog so that i can update and record what me and my group are doing when creating our advanced portfolio in media studies which is a music video along with two ancillary tasks. My two ancillary tasks will be a website and an advert in a music magazine to promote the song and music video.